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Excellent Living with Cheryl Martin - Enriching, Empowering, Enlightening, and Encouraging

Whether it’s on television, radio, before audiences, or one-on-one, Cheryl Martin is passionate about being an effective communicator. During this exciting season of life, Cheryl’s desire is to cultivate every dream God has placed in her heart. This commitment led her in 2002 to walk away from a successful full-time career in broadcast journalism as a news anchor and moderator with BET, the national cable network. Since then, she’s become a communications coach, author, and popular inspirational speaker for churches, colleges, corporations, community and government institutions. Whether it’s in person, on radio or television, audiences experience Cheryl using the ABCs of Accuracy, Boldness, and Clarity, mixed with humor in her presentations.

While growing up in the inner city of Houston, Texas, Cheryl’s godly mother told her about a big God who was concerned about everything that mattered to her. In childlike faith, she believed her mother’s words and accepted Jesus Christ as her personal Savior around the age of ten. That event has shaped her life and her pursuits: to know God intimately, to accomplish His will for her life, and to pursue excellence in all her endeavors.

She knows firsthand that when God places His dreams in your heart, they will be accomplished despite the odds. Cheryl’s background includes a BS in Radio-Television and a Master’s degree in Broadcast Journalism from Northwestern University. She was elected to the Mortar Board Senior Honorary and Kappa Alpha Pi Junior Honorary Societies. She was among the first alumni inducted into the School of Journalism’s Hall of Achievement for excellence in journalism.

Cheryl’s career in news began when she was hired out of graduate school by NBC as a News Associate for its television station in Washington, DC. She eventually became a reporter there, and went on to produce and report for other stations in Washington, including the ABC affiliate. She joined Black Entertainment Television (BET) in 1992 as an anchor, reporter, and producer. For five years she was the host of Lead Story, the network’s signature news analysis program.

Knowledge is power. Cheryl believes if you’ve acquired wisdom for skillful living, you should share it. She did just that when she penned the popular book, 1st Class Single: Rules for Dating and Waiting God’s Way.